I wrote recently about why our service layer isn't a compromise. Here's the part I didn't go deep enough on: the FDE pod is our best product researcher.
Every day, our Forward-Deployed Engineers run tests against real customer applications. They see what the AI gets right. They see where it struggles. They see the gap between "test passed" and "this actually works."
That gap is where the product gets built.
Last month, an FDE noticed the AI kept misidentifying a dropdown that rendered inside a portal. Same pattern across three different customers using Radix UI. That became a platform fix. Every Bug0 test got smarter overnight — not because of a research project, but because someone was in the workflow and caught it.
You can't get that from a dashboard. You can't get that from a support ticket. You get it from doing the work alongside the customer.
The flywheel looks like this:
FDE runs tests → catches edge case → files internal insight → engineering fixes the AI → Studio self-heals better → FDE has fewer edge cases to catch → handles more customers at the same headcount.
The service makes the software smarter. The software makes the service more leveraged. Repeat.
This is why I push back when people frame it as "SaaS vs. services." That's a false binary. The service is the R&D lab. The SaaS is the distribution layer. They're the same system.
Every Managed QA engagement makes Bug0 Studio better for the team that never talks to an FDE. That's the part most people miss.




